The 25Hours* team experienced a drastic comparison with several companies such as Ogilvy, province, and Edelman, and eventually won the SF EXPRESS business of Shun Feng Group.
25Hours*'s chief strategist, Alvin, said: after receiving the draft, my team and I took a careful consideration and reached a consensus that, in addition to the customer's requirements for creativity and communication, we think a new brand should be considered as a whole from a high level of business. Our strategy of "playing C with B, using C to pull B" and the forward-looking planning in the commercial field of Shun Feng have won the high degree of approval from customers. Next, in addition to the conventional ideas, we will start from zero to create brand new brand positioning and brand planning for the next few years. We are very excited about this cooperation, and we look forward to the team's service that can create real value for our commercial layout.